Wondering what it takes to open a successful beauty salon? You may have first thought that your expertise and manual skills are the main trump cards for your success, but this is far from the case, so we have prepared 5 tips on how to open a successful beauty salon.
1. Explore the legal side of opening a beauty salon
Before you can turn your space into a successful beauty salon, you must first open a company or register an independent activity that you perform at the VEM point. However, when you decide on a craft activity, you will also need to have the appropriate professional education. In doing so, you will also need to consider the space where your activity will take place, in case you have decided to perform in an apartment block, you need different permits from the owners (floor, etc.).
2. Choose premises and equipment for performing cosmetic activities
In addition to professionally trained staff, the beauty salon is also distinguished by the top-quality equipment of the space, which gives customers a feeling of warmth and attractiveness on the one hand. On the other hand, both the equipment and the space must meet the minimum health, hygiene and technical conditions.
When setting up a beauty salon, be sure to remember (Source: DataLab):
- Adequate lighting
- Arrangement of rooms that allow effective disinfection and cleaning
- Adequate ventilation
- Equipped surfaces on which care products and hair colors are prepared
- Equipped surfaces that are resistant to chemicals.
3. Provide sterilization and disinfection
Many cosmetic activities also involve the possibility of equipment and utensils coming into contact with body fluids, which is why it is imperative that we first provide a sterilization plan that includes the following (source of GOV): what is sterilized when sterilization is performed, who performs the sterilization, the method of sterilization, the control of the operation of the sterilizer with chemical indicators and the method of waste maintenance.
4. Prepare realistic prices according to the Rules on the Method of Marking Prices and Goods
When a customer pays for a salon service, they pay not only for the result but for the entire experience, which includes everything from ordering to the end of the service, the purpose of which is not the customer's last visit to the salon.
When setting prices, we must not forget the Rules on the method of labelling prices and goods, the main purpose of which is to improve consumer information and facilitate price comparisons. In addition, it provides that:
- All products are marked with a selling price if they are intended for sale and not an exhibition
- The price for services must be unambiguous, easily recognizable, legible, in font size 12 and the consumer in a visible and accessible place.
5. Don’t underestimate your software
We’ve already talked about how important it is to have top-notch equipment in a space, but we’re not done here yet. Your salon software is another important factor that is the key to the success of your beauty salon.
A fast, simple and flexible tax cash register can help you increase the success of your beauty salon for only 12.90 EUR per month.
